Region: Cannabis Business Summit & Expo
Meet us in San Francisco, June 15-17, 2020!

Masha Belinson

Business Development and Industry Outreach, Bloom Medicinals

2:45 PM - 3:45 PM How to Thrive in a Changing Retail Market

Masha Belinson’s roots were planted in the soil of technology and grew through a passion for building businesses in ever-changing markets. For the last 15+ years Ms. Belinson has resolved major challenges for Fortune 500 companies in the areas of Omnichannel Marketing, eCommerce, Application Development, Compliance, Talent Acquisition, Resource Planning and Brand Activations. Ms. Belinson has experience with hosting, organizing, and marketing cannabis educational events for like-minded business leaders, medical professionals, and curious citizens to break through the stigma and promote conscious market growth. Additionally she has been involved in the development of cannabis compliance software to protect confidential patient information while streamlining workflow and business operations.  She stays informed of pending industry changes and trends and assesses the potential impact of these changes on organizational processes. With a strong background in business, Ms. Belinson is an experienced speaker, leading presentations on cannabis wellness, staffing, technology solutions and integration, best practices in offline and online marketing, and customer retention. As a cancer survivor and medical cannabis patient, Ms. Belinson is driven to master complex regulations and change the narrative about cannabis through curated content and brand experiences. As Head of Business Development and Outreach for Bloom Medicinals, she oversees aspects of community/ public engagement and explores potential strategic alliances.

Ms. Belinson holds a Bachelor’s Degree from American University and a MBA from George Washington University.