Region: Cannabis Business Summit & Expo

Cannabis Business Summit & Expo

DEC. 15-17, 2021
San Francisco, CA
Head of Growth
National Cannabis Industry Association

Kaliko Castille


Kaliko is the Head of Growth for the National Cannabis Industry Association, leading NCIA’s marketing, business development, and partnerships teams as well as working with the Executive Office to develop NCIAʻs organizational growth strategy. Prior to joining NCIA, Kaliko spent the previous six years as a marijuana reform activist and freelance strategist. Starting out as a college intern for NORML’s National Outreach Director, he immersed himself in grassroots activism scene. In 2012, he went on to become Co-Director for a political action committee raising money independently for Measure 80. Shortly after passage of HB 3460, he opened and managed a dispensary in SE Portland before having to close down due to local regulations, giving him unique insights into the struggles cannabis operators. Along the way, Kaliko has honed his craft as a marketing & branding strategist, helping to run sales for several prominent cannabis media outlets, in addition to consulting for brands. Born in the Bay Area, Kaliko grew up in Portland, Oregon before recently moving to Vallejo with the love of his life. In addition to his role at NCIA, Kaliko also serves as Vice President of the Minority Cannabis Business Association.

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